News

Greening the Stream: Achieving Sustainability in Digital Media
In this insightful episode, we explore the evolving role of sustainability in the streaming industry. With digital media consumption on the rise, streaming platforms face increasing pressure to address their environmental impact while maintaining seamless user experiences.
Join us as we unpack real-world sustainability strategies, from optimizing energy efficiency in streaming technology to leveraging storytelling as a tool for behavioral change. Our expert guests share insights into corporate accountability, emissions measurement, and industry-wide collaborations shaping the future of sustainable media.
We’ll also discuss the EcoFlow initiative, which is working to standardize emissions measurement, and the growing pressure on broadcasters to report advertising-related environmental impacts. As sustainability reporting becomes a regulatory requirement, streaming services must adapt their operations, partnerships, and production methods to remain competitive and responsible.
Tune in to learn how streaming companies are navigating the balance between technological innovation and environmental responsibility, and what the future holds for a more sustainable digital entertainment ecosystem.
Guests
-Gijs Timmermans, Project Manager Sustainability, RTL Nederlands
-Thomas Sontag, Purchasing Manager, Bedrock
News
Bedrock: World-Class Video Streaming with Roots in Portugal
2025.02.20
This article was originally published in Portuguese by Jornal de Notícias. It has been translated and reposted here with permission. A European leader in video streaming technology, Bedrock—part of the European media giant Bertelsmann—chose Lisbon a year ago to expand its operations. Since then, it has stood out in Portugal's tech ecosystem, establishing itself as an employer of excellence and a benchmark in innovation.
Interview with Ricardo Castelhano, Bedrock: "Our goal is to position Portugal as a center for innovation in streaming technology"
2025.02.12
This article was originally published in Portuguese by Mónica Marques on 4gnews. It has been translated and reposted here with permission. Bedrock plans to recruit tech professionals in Portugal this year. We interviewed Ricardo Castelhano, Senior Vice President of Engineering at Bedrock in Portugal, to get a deeper understanding of the company and its plans for the Portuguese market.
Greening the Stream: Achieving Sustainability in Digital Media
2025.02.10
In this insightful episode, we explore the evolving role of sustainability in the streaming industry. With digital media consumption on the rise, streaming platforms face increasing pressure to address their environmental impact while maintaining seamless user experiences.