Whitepaper: Making streaming ads pay

In an era where streaming has taken center stage, unlocking the full potential of advertising in this landscape demands a precise focus on user experience, data utilization, robust infrastructure, and the strategic selection of technology partners. The growing prominence of internet-connected TV has ushered in a promising opportunity for content owners and broadcasters to significantly enhance their streaming revenue by delivering tailored and engaging ad experiences.

However, the road to effective OTT advertising is not without its hurdles, and one of the foremost challenges lies in crafting a seamless user experience. If advertisements become overly intrusive, disruptive, or suffer from poor quality, viewers are quick to disengage. Our comprehensive white paper delves deep into the essential considerations for implementing next-generation advertising in the streaming realm. From operational intricacies to cutting-edge technology insights, this publication offers a treasure trove of knowledge for anyone seeking to maximize the returns on their streaming ad investments. Join us on this exciting journey as we chart the course for a future where streaming ads not only thrive but genuinely pay off for all stakeholders involved.

Making streaming ads pay

News

 Bedrock & Ease Live Jointly Create the Interactive M6+ Live Sport Experience for the EURO 2024

Bedrock & Ease Live Jointly Create the Interactive M6+ Live Sport Experience for the EURO 2024

2024.06.11

June 11th, 2024, Paris, France and Bergen, Norway- Bedrock, the leading European streaming tech company, and Ease Live, an Evertz company providing innovative interactive TV technology, announce their newly formed collaboration to provide media and entertainment companies with highly immersive video experiences through Interactive Overlays, significantly enhancing viewer engagement.

 Bedrock powers brand new M6+ platform, bringing AVOD free tier across 15 new devices in France

Bedrock powers brand new M6+ platform, bringing AVOD free tier across 15 new devices in France

2024.05.23

May 23rd, 2024, Paris, France - Bedrock, the leading European streaming tech company, announces the highly-anticipated launch of M6+, the new supercharged AVOD streaming platform by Groupe M6, now available for free across all devices.

 Bedrock to launch brand new M6+ platform in France  with universal AVOD distribution

Bedrock to launch brand new M6+ platform in France with universal AVOD distribution

2024.03.07

March 7th, 2024, Paris, France - Bedrock, the leading European streaming tech company, announces the upcoming release of M6+, a groundbreaking new AVOD platform launched by Groupe M6.