Bedrock achieves Europe’s largest SVOD streaming migration ever
22 November 2022, Paris, France – Bedrock, the leading European streaming technology company, announced today that it has successfully migrated all of Videoland subscribers to Bedrock’s latest streaming platform.
RTL Nederland’s’ SVOD platform, Videoland, chose Bedrock as its new technological partner, migrating more than 1 million subscribers to a future-proof streaming service, with more features, stronger personalisation, better data management, A/B testing, and editorial tools.
Videoland is now available on more than 20 devices, including an extensive range of Smart TVs, game consoles and mobile devices.
The successful migration operation already paid off when Videoland broke several records, for example, on 9th of October with Glory, the exclusive kickboxing live event.
“We’re extremely proud of our collaboration with Videoland and this migration demonstrates how rock-solid our technology is. To our knowledge, this is the largest premium video streaming migration that has ever taken place in Europe” said Jonas Engwall, CEO of Bedrock.
“The growth of Videoland is the main pillar of our company’s strategy. We are very proud of our current position as number two in the Dutch market. Working together with Bedrock is a way to not only consolidate but further improve our position at a greater speed. It is one of the many advantages of being part of RTL Group,” said Sven Sauvé, CEO of RTL Nederland.
Videoland is the number one local streaming platform in the Netherlands with over 1.1 million paying subscribers and a reach of more than 3 million Dutch people. As a successful local brand among a growing number of international streaming platforms, Videoland, part of RTL Nederland, is committed to investing increasingly in the local creative community and thus in all viewers in the Netherlands in years to come.
OTTRed Podcast: Owning the Home Content Ecosystem
In this podcast episode, we explore the future of home entertainment and the fierce battle for content dominance.
OTTRed Podcast: The Art of Making Streaming Ads Pay
In this episode, we delve deep into the intricate world of advertising, shedding light on how broadcasters and content owners can truly unlock the potential within.
OTTRed IBC Edition Podcast: PSB's Digital Switch-Off
In this thought-provoking podcast, we explore how PSBs are navigating the digital landscape and the indispensable role of OTT in their transformation.